[Update 2008-04-07] I just got the message that SEB has changed their plans and ”cancelled” the event.

SEB are developing their organisation for market- and information management as well as their corporate brand. Now it is (the first) time for the managers working within those areas in the Nordic countries as well as Europe to meet. In that context I am fortunate enough to provide some inspiration and questionmarks.

[side note, over the years I have provided at least four gigs, and advice in other contexts, for SEB as well as Swedbank. Interestingly enough I am not a customer of those banks. Skandiabanken, where I have my private fortune (well…), have neither responded to my constructive criticism, nor approached me with any kind of interest…]